Wins Facebook …but loses LinkedIn

3 11 2007

Oops. Although Bite recently landed the Facebook PR account, PR Week has reported that “social networking site LinkedIn is reviewing its agency relationships – weeks after bringing in Bite Communications.”


When the Facebook win was announced, “[Bite] MD David Hargreaves said that Facebook is ‘completely comfortable’ with the agency working on both these high profile accounts.” It seems that LinkedIn was not so chuffed with the whole concept. Not surprising really. I’m sure given the choice, Bite’s management team would have chosen to work with Facebook over LinkedIn any day of the week (almost regardless of budgets) but no agency wants to get a reputation for going after their clients’ bigger/sexier competitors.




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